Sunday, July 19, 2009

Ahhhh, Persil, a name from my past.

As an expat from the UK living in Los Angeles, the name Persil takes me back to supermarkets in London, launderettes in Leicester and home.

The wonderful detergent people are launching an "every child has the right" campaign this summer, aimed at helping parents to get their children involved in unstructured "free" play. Their commercial is really great, Dirt is Good. As is their website, Persil.

No comments:

Post a Comment